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HOME DECOR

Home Decor is a well-established partnership firm that has been in operation for over three years, having been incorporated on November 13, 2021. The firm’s registered office is located at Vii/185 BCDE, Madathil Complex/Ground Floor, Petta Road, Kanjirappally, Kerala. This firm is involved in trading activities with the specific objective of availing benefits from the Priority Sector Lending (PSL), a mechanism designed by the government of India to ensure credit flow to specific sectors that require financial support. The core business activity of Home Decor revolves around retail trade, but it specifically excludes motor vehicles and motorcycles. It is primarily engaged in the retail sale of hardware products, including paints, varnishes, lacquers, as well as do-it-yourself (DIY) materials and equipment. The retail sector in which Home Decor operates has been expanding rapidly in recent years, driven by a growing demand for home improvement products and a shift towards more personalized, hands-on approaches to decorating and renovating homes. The company aims to meet this demand by offering high-quality products in its retail outlets. Home Decor has been classified as a "Micro Enterprise" under the financial year 2021-22. In the Indian context, micro enterprises are small businesses that have a turnover or investment below a certain threshold, making them eligible for various benefits, including government schemes, financial support, and easier access to loans. Being classified as a micro enterprise provides Home Decor with advantages in terms of financial relief and opportunities for growth, as the government and financial institutions offer special programs for small-scale businesses in this category. The firm operates from its unit situated in Kanjirappally, Kerala, a strategic location that provides easy access to customers and suppliers. Kanjirappally is a growing town, known for its vibrant community and the increasing demand for construction and home renovation products. This growing urbanization, combined with the firm’s ability to provide products suited for both professionals and DIY enthusiasts, has helped Home Decor become a trusted name in the local market. Home Decor offers a wide range of products that cater to different aspects of home improvement and renovation. Its product range includes paints, varnishes, and lacquers, which are essential for enhancing the aesthetic appeal and longevity of a home. The firm also stocks a variety of DIY materials and equipment, which are highly sought after by individuals looking to engage in home projects themselves. The company’s commitment to providing quality materials ensures that its customers receive products that are both durable and reliable. In addition to the retail side of its business, Home Decor actively engages with customers through various channels, offering expert advice, tips, and product recommendations to ensure that their home improvement projects are successful. The company also focuses on building strong relationships with local suppliers, ensuring a steady supply of products that meet the demands of the market. As Home Decor continues to grow, the company looks forward to expanding its product range, improving its services, and reaching more customers across Kerala. With its focus on quality, customer satisfaction, and sustainable growth, Home Decor is well-positioned to remain a leader in the retail home improvement sector in the years to come. The firm’s leadership and vision are guided by a strong commitment to supporting local communities, improving homes, and contributing to the overall development of the region.